MTV (Indonesia)


MTV Indonesia was an MTV-affiliated Indonesian television network. The network, which originally launched on May 5, 1995, on ANteve, was the fifth affiliate launched under the MTV brand. In 2002, they began to broadcast free-to-air over UHF for 24 hours a day, one of the first MTV-affiliates to do so. MTV Indonesia was part of the programming block on ANteve, along with other MTV Asia programs. It moved to the newly inaugurated Global TV network on March 7, 2002. It ceased broadcasting on November 1, 2015. However, it continues on social media.

History

MTV Indonesia launched on May 5, 1995, through ANteve, broadcasting in seven major Indonesian cities. At the same time, MTV Indonesia, along with sister channel MTV Southeast Asia, was officially launched on the Palapa C2 digital satellite.
MTV Indonesia aired MTV shows such as: TRL, Fanatic, Diary: Europe and Asia, Most Wanted, Fresh, Alternative Nation, Asia Hitlist, Land, Rock, Absolute, Fresh, Connect, Wow, Non Stop Hits, 100% Indonesia, Ampuh and Screen. Like many MTV-affiliated programming broadcasts in other countries, MTV Indonesia was based on content from the United States and Asia, and non-English was subtitled.
ANteve ceased airing its MTV programming on March 31, 2002, due to a financial crisis.
On March 7, 2002, Global TV and MTV partnered to air MTV Indonesia on a trial basis, and officially started on April 1, 2002. On May 1 that year, MTV Indonesia was trialed on Global TV, and on October 8, Global TV officially launched it as a dedicated music television channel, airing 24 hours a day. MTV Indonesia on Global TV would become one of the world's first free-to-air television channels to air MTV programming for 24 hours a day.
On January 15, 2005, Global TV reduced its MTV-affiliated programming to its 9am-2pm and graveyard slots and replaced it with original Global TV programming, following an agreement between MTV Asia and MNC Media owner Hary Tanoesoedibjo on October 15, 2004.
On January 1, 2007, Global TV and MNC Media acquired MTV Indonesia in an agreement with MTV Asia. Prior to 2007, MTV programs were taped in Malaysia, but following this acquisition Global TV and MNC Media produced MTV Indonesia programs in-house, under license from MTV Networks. Programs broadcast at this time include the MTV Indonesia Movie Awards, MTV Indonesia Music Awards, MTV Staying Alive, MTV EXIT, and the grand finale of MTV VJ Hunt.
On January 1, 2012, Global TV stopped airing MTV Indonesia, but still aired MTV EXIT without the MTV logo. Global TV still aired MTV advertising until 2014, however.
On November 1, 2014, MTV Indonesia relaunched with the tagline "1000% anak muda", and aired on CTV networks in Jakarta, Bandung, Surabaya, Makassar, and Banjarmasin.
On November 1, 2015, MTV Indonesia ceased broadcasting for the second time after Grup Karsa did not renew its contract with MTV's parent company Viacom.

Radio and Magazine

MTV Trax, established on January 1, 2000, was a radio station using frequency 101.4 FM and available in Jakarta, Semarang and Yogyakarta.
MTV Magazine, founded on January 1, 2000, in Jakarta, was an entertainment publication covering music, movies, and lifestyle. After the franchise ended, it was rebranded as Trax Magazine.

Video Jockeys

Video jockeys that attained prominence through MTV Indonesia include:

Programming

The programming just before MTV Indonesia ceased broadcasting included:

Slogans

  • Tetap Jreng di Tahun Noceng, Nonton Terus MTV
  • Nongkrong Terus di MTV
  • MTV Gue Banget
  • 1000% Anak Muda