Laura Ries
Laura Ries is a co-founder, with her father Al Ries, of Ries & Ries, an advertising/marketing strategy consultancy firm. She has also written several books in the field of Marketing.
Career
Laura Ries is an advertising and branding consultant at Ries & Ries since 1994. Her title at Ries & Ries is president. She has also been a television personality and has been invited to be a commentator on contemporary branding news for television and written publications. In 2008, the Atlanta Business Chronicle named Laura in their annual top 40 under 40 list.Books
Works by Laura Ries with Al Ries, published by HarperCollins:- 22 Immutable Laws of Branding
- 11 Immutable Laws of Internet Branding
- The Fall of Advertising and the Rise of PR
- The Origin of Brands
- Visual Hammer
- ''Battlecry''