Keith Prince

Keith Anthony Prince is a British Reform UK politician and member of the London Assembly for [Havering and Redbridge, London|Redbridge (London Assembly constituency)|Havering and Redbridge] since 2016. Prince is also a councillor in the London Borough of Havering for the Squirrels Heath ward, a position he has held since 2022.

𝕏 KeithPrinceAM

Background

Prince was born and raised in Havering before moving to Redbridge. Before entering politics, Prince was a marketing manager and worked for LBC Radio. He was later an advisor to Deputy Mayor for Policing and Crime Stephen Greenhalgh.

Political career

Prince served as a councillor on Havering London Borough Council from 1990, representing Gidea Park ward, before being defeated by the Residents Association in 1994. He was elected as a councillor on Redbridge London Borough Council for the Barkingside ward from 2003 until 2018, serving as leader of the council between 2009 and 2014, in coalition with the Liberal Democrats after May 2010. In 2014 Labour won control of Redbridge Council which consigned Prince to opposition.
In 2016, Prince stood to become the Conservative candidate for the London Assembly seat of Havering and Redbridge, after the retirement of the incumbent, Roger Evans. Prince was subsequently elected as the assembly member in May 2016 with a majority of 1,438. and re-elected in the 2021 election with a majority of 15,327.
In 2017, Prince had a heated row with a fellow passenger on his daily Dartford to London commute on the Southeastern train service. The confrontation was filmed and was reported on social media and in print and broadcast media. Prince subsequently stated that "I'd like to apologise to my fellow commuters for the disturbance our initial disagreement caused."
In 2022, Prince was elected as a councillor on Havering Council for the Squirrels Heath ward with a majority of 1,207. In May 2023 he was elected as leader of the Havering Conservatives. He resigned from the position in January 2025.
In 2023, Prince was re-selected as the Conservative candidate for the Havering and Redbridge constituency in the 2024 London Assembly election, in which he was re-elected with a majority of 15,476.
On 4 October 2025, Prince defected from the Conservative Party to join Reform UK.