Imuraya Confectionery

Imuraya Confectionery Co., Ltd. is a Japanese confectionery company selling azuki bean products. Its headquarters are in Tsu, Mie Prefecture. In March 2009 Imuraya announced that it would buy an 83.3% stake in LA/I.C and rename it Imuraya USA.

WWW imuraya-group.com 𝕏 IMURAYA_DM IG imuraya_dm

Marketing

The brand has a product placement deal for the Yakuza games and its products have been available to buy in convenience stores on recent titles.