Herself the Elf

Herself the Elf was a franchise line for young girls similar to Strawberry Shortcake. It was created by American Greetings. It included a series of dolls from Mattel, an The [Magic of Herself the Elf|animated special], books, records.

The Magic of Herself the Elf

The Magic of Herself the Elf is a 1983 American animated television special.

Attempted revival

American Greetings announced plans in October 2016 to revive Herself the Elf as an animated series, a co-production between Cloudco Entertainment and French studio Gaumont Animation. The relaunch never got off the ground.