Fox Sports 1


Fox Sports 1 is an American pay television channel owned by the Fox Sports Media Group, a unit of Fox Corporation. FS1 airs an array of live sporting events, including Major League Baseball and the World Baseball Classic, college sports, soccer matches, and a variety of motorsports events. FS1 also features daily sports news, analysis and discussion programming as well as sports-related reality and documentary programs.
FS1 replaced the motorsports-centric network Speed on August 17, 2013, while its companion channel Fox Sports 2 replaced Fuel TV. Both FS1 and FS2 carried over most of the sports programming from their predecessors, as well as content from Fox Soccer, which would then be replaced by the entertainment-based channel FXX on September 2, 2013.
The network is based primarily from the Fox Sports division's headquarters on the Fox Studio Lot in the Century City section of Los Angeles, though the network also has significant broadcast operations in New York City and Charlotte, North Carolina.
, Fox Sports 1 was available to approximately 83.3 million pay television households in the United States., the channel's reach had been reduced to 72.4 million homes.

Background

Development

In March 2012, reports began circulating that Fox Entertainment Group had plans to launch a national Fox Sports cable network by August 2013 known as Fox Sports 1, giving the sports division a dedicated cable presence to better compete against established networks like ESPN. Fox was already a major force in cable sports programming, having operated several niche channels such as Fox Soccer, Fox Deportes, Fuel TV and Fox College Sports. Also in its portfolio were the Fox Sports Networks, a group of regional sports networks both owned by Fox outright or by other companies through affiliation agreements with FSN; in addition to carrying play-by-play rights to several local sports teams, these regional networks also featured common national content produced and distributed by Fox Sports, including national college sports broadcasts and specialty programs such as The [Best Damn Sports Show Period] and Baseball's Golden Age.
Though this local/national hybrid approach gave Fox prominence at the local sports level, it was somewhat disadvantaged as its flagship over-the-air network had the distinction of being the only major U.S. broadcast television network not to have a national general sports channel to complement its sports division, unlike ABC, CBS and NBC.
The reports indicated that Fox planned on converting one of these niche sports channels, Speed – which focused on auto racing and other motorsports – into the new Fox Sports 1 due to its established reach on U.S. pay television providers, which would result in the reduction of the channel's commitment to NASCAR and other motorsports coverage.
Further supporting this theory, reports surfaced in January 2013 that Fox Soccer would be relaunched as FXX, a general entertainment network that would be spun off from FX and would feature comedy series and feature films; such reports were confirmed when the channel's planned launch was officially announced by Fox Entertainment Group on March 28, 2013. In October 2012, Speed altered its on-air logo bug to include the Fox Sports logo above its own, which was believed to indicate a step towards this replacement. Fox Sports would officially confirm the conversion of Speed into Fox Sports 1 in an announcement on March 5, 2013.
Despite being established well after ESPN, and the NBC- and CBS-owned sports networks, Fox Sports 1, even before commencing programming, has been seen as a legitimate and serious competitor to ESPN, in part due to three factors:
  • Audience reach – By taking over Speed's transponder space, Fox Sports 1 was expected to reach 90 million households at the time of its launch. While that number is relatively less than ESPN's total reach at that time, it is also more than the 77.9 million homes that NBCSN reached at the beginning of 2013, which was hamstrung by some of its reach being only through carriage on digital cable tiers.
  • Brand awareness – Fox heavily promoted Fox Sports 1's launch through its various television, online and social media platforms, including appearances of Fox Sports 1 talent on existing Fox programming and the online posting of its shows' pre-launch rehearsals.
  • Programming strategy – Fox was aggressive in seeking and securing major content for FS1, employing a strategy to obtain rights to popular sports and leagues that they believed other networks underserved, as well as creating high-profile original shows.
Fox Sports executives see Fox Sports 1 as "an alternative to the establishment", much as the Fox Broadcasting Company was to other broadcast networks in the 1980s and Fox News Channel was to CNN in the 1990s. In terms of growth, Fox Entertainment Group acknowledged that Fox Sports 1 would start modestly and not be competitively equal with ESPN right out of the gate; however, the company foresaw the network growing incrementally, believing that the channel would be on-par with its senior competitor within a few years of its launch. Viewership figures for the end of 2019, however, showed FS1 over 1.4 million viewers behind ESPN and even trailing NBCSN by 17,000.

Launch and carriage

Fox Sports 1 formally launched on August 17, 2013, at 6:00 a.m. Eastern Time, with the following introduction:
The launch day featured 16½ hours of live sports coverage, including NASCAR coverage during the late morning and afternoon, five hours of UFC bouts in the evening, and the premiere of the sports news and discussion show Fox Sports Live following the conclusion of the UFC event.
Although marketed as a relaunch of Speed, Fox Sports 1 was contractually considered to be a new channel; due to its change in scope from automotive and motorsports to mainstream sports, Fox was required to reach new deals with providers for them to carry the network. At first, Fox sought a higher carriage fee as well, estimated at 80¢ per subscriber. Concerns by providers over the increasing costs for cable and satellite services for their customers resulted in Fox backing off charging the 80¢ per subscriber rate, instead charging the same 23¢ rate that those providers paid to carry Speed. For any remaining providers that had not reached a deal to carry Fox Sports 1, Fox planned to offer a version of Speed with limited programming on an interim basis until a deal was reached, in order to fulfill existing contracts that required Fox to provide a motorsports channel.
Carriage deals were made by the launch date with all major cable and satellite providers, including cable/telco providers Comcast, Charter Communications, Cox Communications, Verizon FiOS, AT&T U-verse, Cablevision, Bright House Networks, Mediacom, Suddenlink Communications, Cable One and Time Warner Cable, as well as satellite providers DirecTV and Dish Network. The deals with Time Warner, Dish and DirecTV – which were announced just days before FS1's launch – were seen as crucial to the network, as those three providers had a combined reach of over 40 million households, nearly half the goal of 90 million homes that FS1 set for its launch.
International markets that previously received the U.S. version of Speed did not gain access to Fox Sports 1 upon its relaunch; in Canada, the Canadian Radio-television and Telecommunications Commission permitted the carriage of Speed as a foreign service, but Fox did not seek carriage of FS1 in that country. A version of Speed remains operational for these markets, airing a lineup of past Speed reality shows, and coverage of NASCAR and other motorsports events simulcast with Fox Sports 1 or Fox Sports 2. In early 2014, some major Canadian service providers began to drop the channel upon the expiration of their contractual rights to carry Speed.

Post-launch

In 2015, Fox Sports 1 added coverage of selected NASCAR Sprint Cup Series events, USGA championship events, FIFA tournaments, and Major League Soccer. In July of that year, the network began to phase out the use of the full "Fox Sports 1" name and logo from on-air and promotional usage, identifying the network as simply "FS1" with a new wordmark logo. A representative for Fox Sports stated that was intended to streamline the channel's marketing, and reflect common usage.
On July 14, 2015, Fox Sports reached a long-term agreement with the National Hot Rod Association to broadcast its drag racing events beginning in 2016. Fox's package includes coverage of Friday and Saturday qualifying, and Sunday elimination races for NHRA Mello Yello Drag Racing Series events, and coverage of select NHRA Lucas Oil Drag Racing Sportsman Series events on FS1. The contract succeeded one with ESPN.
On March 21, 2018, Fox Sports announced that it had acquired the television rights for the PBA Tour of ten-pin bowling, beginning in 2019. 26 broadcasts in the 2019 [PBA Tour season|2019 season] are scheduled to air on FS1, with four additional broadcasts to air on the main Fox network.

Programming

Event coverage

Sports programming on FS1 includes the following:
;Baseball
;Basketball
;Bowling
;College
;Dog shows
;Football
;Futsal
;Horse racing
;Motorsports
;Rugby union
;Soccer
FS1 airs various studio shows mainly involving debating sports topics, especially in the afternoon and early evening. In May 2015, Fox Sports hired Jamie Horowitz, formerly of ESPN, to oversee the channel as Fox Sports' President of National Networks. Following his arrival, FS1 began to pivot its studio programming towards opinion-oriented panel shows similar to those he oversaw on ESPN, and also hired away several notable personalities from ESPN, such as Skip Bayless and Colin Cowherd. Horowitz likened this strategy, which has been referred to as "embrace debate", to that of sister property Fox News Channel; he argued that fewer viewers were watching conventional sports news programs such as SportsCenter due to the ubiquity of online news and highlights, but that there were "record highs" for opinion programs.
After Horowitz's exit from Fox, his replacement Mark Silverman admitted that FS1 had matured and "grown past 'embrace debate'", emphasizing a focus on offering shows that are "smart, entertaining and interesting to sports fans", alongside opinion-based programs.
In September 2018, FS1 premiered a sports betting-related studio program, Lock It In, which featured Clay Travis as well as Vegas bookie Todd Fuhrman, former Jimmy Kimmel Live! sidekick "Cousin Sal" Iacono, and Rachel Bonnetta. The show was renamed Fox Bet Live, to tie it in with the Fox Sports gambling app of the same name. The program would be canceled in 2022.

Daily

Daily/Weekly
Live events
;Boxing
;Football
;Golf
;Motorsports
;Soccer
;College

Fox Sports 2

FS2 serves as a secondary outlet and overflow channel for FS1's mainstream sports programming. It launched alongside FS1 in August 2013.

Carriage disputes

In February 2015, Fox Sports 1 became part of a carriage dispute with AT&T U-verse, as Fox Sports Media Group pursued higher carriage fees for the network to cover the cost of sports broadcast rights that had been acquired by the group to fill FS1's schedule since its launch. AT&T declined to accept these additional fees, with a representative for the provider stating that "while it's important to us that we provide our customers with the content they want, we don't believe that it is reasonable to pass on the added costs of carrying this programming to our customer." Rather than pull the channel outright, Fox instead began blacking out certain sporting events carried by FS1 on U-verse, including certain NASCAR, Major League Soccer, Major League Baseball and college basketball events.