Étude de la presse d'information quotidienne
Étude de la presse d'information quotidienne is a French audience measurement organisation which gathers readership statistics on behalf of French newspapers. It was formed in 1993 by a group of French newspaper syndicates:
It conducts its research using computer-assisted telephone interviewing, for both daily and weekly newspapers. Research is conducted on its behalf by other market research organisations, notably TNS Sofres.
