EFAMRO

EFAMRO is a federation of national bodies representing the market research profession in Europe.

Members

EFAMRO is composed of 16 national bodies:

EFAMRO has three primary roles:

To adjudicate on cross-border complaints made against market research organizations through a self-regulatory framework
To provide a common voice for national bodies when lobbying at a European or international level
To develop and enhance international quality standards for market research

EFAMRO co-ordinates these activities with other research bodies globally through its participation in the Global Research Business Network, a joint initiative with the Asia Pacific Research Committee and the Americas Research Industry Alliance.

EFAMRO is led by an Executive Board overseen by Jan Oostveen and Andrew Cannon.