Domesticating Facebook: The Shift From Compulsive Connection to Personal Service Platform


Domesticating Facebook: The Shift From Compulsive Connection to Personal Service Platform is a scholarly work, published in 2018 in ''Social Media + Society''. The main subjects of the publication include media studies, cyberpsychology, framing, Facebook, liberal feminism, logical contradiction, problematic social media use, social media, and sociology. The authors argue that this shift illustrates the domestication of Facebook from a wild social space to a “personal service platform,” thus providing an important insight into Facebook’s continued user growth and cultural dominance. .

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