Despair, Inc.
Despair, Inc is a company based in Austin, Texas, that produces posters and souvenirs that satirize the motivational indoctrination common in corporate environments.
They are known for their cynical and ironic "Demotivator" items, which parody the grandiose imagery and solemn language of Successories, a range of motivational products. Examples:
- MEETINGS: None of us is as dumb as all of us.
- BLAME: The secret to success is knowing who to blame for your failures.
- DREAMS: Dreams are like rainbows. Only idiots chase them.
Other works
In 2000, Despair, Inc. obtained a registered trademark in the US for the familiar frowny emoticon when used on "greeting cards, posters and art prints". In 2001, they issued a satirical press release, announcing that they would sue "anyone and everyone who uses the so-called 'frowny' emoticon, or our trademarked logo, in their written email correspondence. Ever."Despair published The Art of Demotivation by E.L. Kersten, Ph.D., a former professor of organizational communication and company co-founder, in 2005. It is a spoof of the management guru book genre and features 18 stylized renderings of Demotivators to illustrate the points. The book comes in three editions including a $1,195.00 Chairman edition. In 2004, the Harvard Business Review published a serious essay on the nature of work and self-fulfillment by Kersten: "Let Me Take You Down".