Choices (Yup)

"Choices " is a song by American rapper E-40. It is the second single from his 21st studio album Sharp On All 4 Corners: Corner 1.

Content

In the hook, E-40 highlights the idea that everyone has to make choices in life, while stressing his focus on making money; this is a common theme in hip hop tied to ambition and economic mobility. In the verses, he employs a question-and-answer format, running through different scenarios and answering them with a decisive “yup” or “nope.” This approach reflects hip hop’s emphasis on self-definition and authenticity, as E-40 lays out his values and draws clear lines about what he stands for.

Remixes

E-40 released a remix of the song on April 29, 2015, which has different lyrics that are in honor of Golden State Warriors. In 2016, the song was parodied in a new commercial by DriveTime, a used car dealership network.