Cerveza Norteña

Cerveza Norteña is a beer brand started in 1947 in Paysandú, Uruguay.

History

In 1947, the Paysandú Brewery and Malteria launched the Norteña beer, which would compete in the market with the already existing Pilsen beers from the National Beer Factories, and Patricia from the Salus Company.
In 1966 the company created the first Paysandú Beer Week.
In 2003, the Paysandú Brewery and Malteria was acquired by the Ambev company, a division of AB InBev, the Belgian multinational beverage and brewery based in Louvain, Belgium. Therefore, from that year, the beer began to be produced by the National Beer Factories.
Due to higher costs in Uruguay, a part of the beer production has moved to Argentina, although it continues to be produced in Uruguay as well.