Cassinia straminea is an erect shrub that typically grows to a height of with its young stems straw-coloured to reddish-brown and densely covered with cottony hairs. The leaves are linear, long and wide. The upper surface of the leaves is glabrous, the edges are rolled under and the lower surface is densely covered with cottony hairs. The flower heads are long on a pedicel long, each head with four to six yellow florets surrounded by about 12 overlapping involucral bracts. Up to several hundred heads are arranged in each corymb. Flowering occurs from October to February and the achenes are about long with a pappus of 18 to 21 bristles.