Candice Pascoal

Candice Pascoal is a Brazilian-American entrepreneur, author, investor and philanthropist known as the founder and chief executive of the New York–based agency Alfredus, and founder of Kickante, a crowdfunding fintech.

Early Life and Education

Born and raised in Brazil, Pascoal pursued international studies in business development and marketing. She studied international business at the University of Salvador and completed executive programmes at MIT Sloan and INSEAD.

Career

Prior to founding Kickante, Pascoal worked in corporate marketing and fundraising roles, advising NGOs and creative ventures on global development strategies. In 2013, Pascoal launched Kickante, a crowdfunding platform offering flexible goals, bilingual interfaces, and international payment capabilities.
Pascoal is the founder and chief executive officer of Alfredus, a venture incubator and boutique consultancy established in 2022.

Publications

Pascoal is the author of Seu Sonho Tem Futuro, a guide to achieving successful crowdfunding campaigns.

Awards and recognition

Pascoal has appeared on CNN Español, discussing her entrepreneurial journey and insights on crowdfunding. In 2017, Pascoal was selected as a Fellow of the Cartier Women's Initiative Awards, an international business plan competition that recognizes outstanding female entrepreneurs who drive impactful change through their companies. In the same year, Vogue Brasil featured Pascoal, highlighting her as one of the standout Brazilian women entrepreneurs recognized on a global stage.