CFVR-FM

CFVR-FM is a radio station in Fort McMurray, Alberta. Owned by Harvard Media, it broadcasts a rhythmic adult contemporary format.

History

The station received approval by the CRTC to operate at 103.7 FM in November 2006, and officially launched on January 14, 2008 as Mix 103.7 with a hot adult contemporary format.
On January 15, 2024, the station flipped to rhythmic adult contemporary as Play 103, with a format and branding based on its Edmonton sister station CKPW-FM.