Atlas Honda


Atlas Honda Limited, formerly known as Atlas Autos, is a Pakistani motorcycle manufacturer based in Karachi. It is the largest motorcycle maker in Pakistan.Founded in 1962 through a technical collaboration with Honda Motor Company of Japan, it is the largest motorcycle manufacturer in Pakistan by production capacity and market share. The company is a joint venture between Atlas Group and Honda Motor Company.

History

Atlas Honda was founded as Atlas Autos Limited following a technical collaboration agreement with Honda Motor Company in 1963, focusing on motorcycle production and sales in Pakistan. The first manufacturing facility was established in Karachi. Later, Honda Atlas also established a manufacturing plant in East Pakistan called Atlas Epak Limited but it was lost after the independence of Bangladesh.
In 1976, Honda Atlas launched CD-70 and CG-125 in Pakistan. Three years later, in 1979, Honda Atlas established a second motorcycle manufacturing plant in Sheikhupura, named Panjdarya Limited.
In 1988, a joint venture agreement with Honda was signed in 1988. Both Atlas Autos Limited and Panjdarya Limited operated were merged in 1991, and the consolidated entity began operating as Atlas Honda Limited.

Production

The company also manufactures various hi-tech components in-house in collaboration with leading parts manufacturers such as Showa Atsumitech, Nippon Denso and Toyo Denso. The company also exports motorcycles to Sri Lanka, Afghanistan and Bangladesh. Atlas Honda has Pakistan's largest in-house manufacturing capability at its Karachi and Sheikhupura plants, which include an R&D wing and tool making facilities through CAD/CAM. The annual assembly production capacity of AHL is 1.35 million units, with 150,000 units from the Karachi plant and 1.2 million units from the Sheikhupura plant.

Exports

Atlas Honda exports motorcycles to regional markets including Sri Lanka, Afghanistan, and Bangladesh, as part of its South Asian expansion strategy, with additional outreach to emerging markets in Central Asia and Africa.

Products

Atlas Honda introduced two new two-wheelers in Pakistan, the CG150 motorcycle and the Icon e electric scooter. The CG150 uses a 4-stroke SOHC engine, while the Icon e is compliant with the National Electric Vehicle Policy. The releases mark the company’s expansion into both conventional bikes and electric two-wheelers.