Atlanta Esports Ventures
Atlanta Esports Ventures is an American venture capital firm. AEV is a partnership between Cox Enterprises and Province, Inc. The firm has an investment in one Las Vegas-based esports team in the FaZe Vegas for the Call of Duty League.
History
Atlanta Esports Ventures was founded in 2018 as a partnership between Cox Enterprises, a global conglomerate headquartered in Atlanta, Georgia, and Province Inc., a financial advisory firm based in Las Vegas, Nevada. Paul Hamilton was selected as the company's president and CEO due to his values and history working with Cox.Investments
Atlanta Reign
On August 2, 2018, it was announced that Atlanta Esports Ventures purchased one of Activision Blizzard's expansion slots in the Overwatch League at an estimated $30 million to $60 million. Activision Blizzard had been expecting to sell Atlanta one of the expansion slots, as president and CEO of Activision Blizzard Esports Leagues Pete Vlastlica noted, "We always had our eye on, from the beginning. It just a matter of when." The team, Atlanta Reign, became the first esports team to officially represent the city of Atlanta.In October 2019, AEV purchased a property for the Atlanta Reign in Atlanta to act as its headquarters for a reported million.
On November 10, 2023, the Reign announced that the team would be disbanded.