Aima Baig
Aima Noor-ul Ain Baig is a Pakistani singer and model, known for her soundtracks in films and television, including Lahore Se Aagey, Teefa in Trouble, and Chupan Chupai. She has also notably appeared on Mazaaq Raat, Coke Studio Pakistan, and at the ceremonial occasions of the Pakistan Super League, and has been awarded three Lux Style Awards and a Tamgha-e-Fakhre-Imtiaz.
Early life
Born in 1995 in Rahim Yar Khan, Pakistan, Aima Baig was raised in Oman. At the age of six, her mother discovered her talent when she used to sing over karaoke. She had aimed to pursue music at a very young age, a field that her father was not allowed to pursue, and he became an electrical engineer. She completed her Bachelor of Film and Television at the School of Creative Arts, University of Lahore, where she also acted in theatre. She has two sisters and two brothers and is the fourth child of her family. Her sister Komal Baig serves as her manager.Career
Aima Baig started working at a call centre in her teenage years. In 2013, she participated in a Naat competition on television. Later in 2015, she collaborated with the Inter-Services Public Relations for a tribute song to the victims of the 2014 Peshawar school massacre.She started her mainstream career by appearing on Mazaaq Raat during 2015–2017 on Dunya News, where she was a co-host and performed a few songs. She rose to fame with her playback songs for Saba Qamar in the 2016 film Lahore Se Aagey, for which composer Shiraz Uppal had approached and motivated her. The soundtrack included "Kalabaaz Dil", which earned her her first Lux Style Award. In 2018, she was the playback singer for Maya Ali in Teefa in Trouble and "Sadqa" in Chupan Chupai, with the latter also winning her another Lux Style Award. She was also the playback for the item numbers "Kaif O Suroor" in Na Maloom Afraad 2 and "Khabon Main" in Kaaf Kangana, featuring Sadaf Kanwal and Neelam Muneer, respectively.
She went on to sing the theme songs for several television serials, such as Ishq Aatish Hai, Romeo Weds Heer, Ehd-e-Wafa, Raaz-e-Ulfat, "O Zalim" from Fitrat, "Koi Aisa Dard" from Fitoor, and "Ja Tujhe Maaf Kiya" from Do Bol. She appeared in three seasons of Coke Studio Pakistan during 2017–2019, and collaborated with Sahir Ali Bagga on well-received tracks each year: "Baazi", "Malang", and "Dhola". She also performed in two seasons of Velo Sound Station, in 2020 and 2023, and won the Pakistan International Screen Award for Singer of the Year 2020 for "Te Quiero Mucho".
She has collaborated in different genres and has featured in a number of music videos and singles with Asim Azhar, Farhan Saeed, Ali Zafar, Nabeel Shaukat Ali, Abdullah Siddiqui, and many others. Besides her national concert tours, she has also performed internationally, including in Dubai, London, Saudi Arabia, Bangladesh, and Canada. She has also performed at the award ceremonies, including the Lux Style Awards, Hum Style Awards, and Pakistan International Screen Awards.
Aima Baig has also been a part of numerous cricket ceremonies, including the Pakistan Super League. She was the co-singer for its three title anthems: "Groove Mera" in 2021, "Agay Dekh" in 2022, and "Khul Ke Khel" in 2024. She has also endorsed two regional teams in the league: Quetta Gladiators in 2018 and Peshawar Zalmi in 2025. She has also performed at the inaugural of the 2023 Asia Cup at Multan Cricket Stadium and before the 2025 ICC Champions Trophy at the inaugural of the renovated Gaddafi Stadium in Lahore.
Style and influence
Aima Baig is known for her Western-inspired singing and how she blends it with the contemporary music. She is inspired by Ariana Grande, and people used to note their facial resemblance. She is also considered an experimental singer, and she covered Kaifi Khalil's "Kahani Suno 2.0" with his permission because it had motivated her in her low times. She claimed fellow singer Momina Mustehsan is her best friend, and Nehaal Naseem has copied her style. Singer Sara Raza Khan also criticized her for using an autotune, which she denied after uploading an unplugged singing video, though it had sparked a social media feud.Aima Baig recalls her journey by calling the Mazaaq Raat days her beginning, when the team cared for her aspirations; then the playback singing for Lahore Se Aagey gave her vocal recognition, and then Coke Studio gave her face recognition. However, she also expresses her wish to put forward her own creative skills by songwriting and releasing her original work independently and without anyone's direction.
Baig has also performed in several fashion shows, modelling brands, and television commercials. In August 2019, she was awarded the Tamgha-e-Fakhre-Imtiaz by then Governor of Punjab, Pakistan, Chaudhry Sarwar. She was the most-streamed female artist in Pakistan on Spotify in 2021 and was listed in HELLO! Pakistan Hot 100 Wavemakers in 2023. In 2025, she won the Lux Style Award for Most Stylish Musician for her music video "Satrangi".
Personal life
In 2017, Aima Baig's mother died from cancer after being afflicted for six years. Due to this, she has dedicated her life to cancer patients and actively participated in fundraising for Shaukat Khanum Memorial Cancer Hospital and Research Centre. She had also performed the cover of "Summer Wine" with the journalist Mubasher Lucman at a charity event in August 2015.In March 2021, she announced her engagement to Shahbaz Shigri; they had been dating since they met while filming Parey Hut Love. However, in September 2022, she confirmed that the couple had broken up, though they stayed friends. Their breakup became a social media controversy, and she had cut off interaction to cure her depression. In September 2024, she began dating Zain Ahmad, founder of the fashion brand Rastah, and they married in August 2025.
In 2021, she revealed that she had struggled with her weight but had lost much of it after suffering from dengue fever in her teenage years. By 2022, Aima Baig had 19 tattoos. In 2023, she revealed she has a history of rheumatoid arthritis, and has not been able to move her right middle finger since 2019.
Discography
Awards and nominations
! Ref! colspan=5|Lux Style Awards
! colspan=5|Galaxy Lollywood Awards
! colspan=5|Pakistan International Screen Awards
! colspan=5|Hum Style Awards