ESTsoft


Founded in 1993, ESTsoft is a South Korean application software development company. Its software ranges from desktop to business software for enterprises.
ESTsoft listed on the KOSDAQ market in 2008. The company develops and provides software and artificial intelligence -based services, including AI dubbing, virtual avatars, and AI search, mainly in a Software-as-a-Service format.

History

ESTsoft was founded in 1993 in Seoul, South Korea, as a developer of desktop and business software.
During the 2000s, the company released a series of software products under the “ALTools” brand, including ALZip and ALSee, which became widely used among Korean PC users.
ESTsoft was listed on the KOSDAQ market in 2008.
In the 2010s, the company expanded into the online gaming industry with titles such as Cabal Online and Cabal 2.
Since the early 2020s, ESTsoft has shifted its strategic focus toward artificial intelligence technologies, launching services such as the AI dubbing platform “Perso AI,” virtual avatar solutions, and the AI search engine “Alan.”
In 2025, the company was selected for the Korean government's K-FAST initiative, which supports AI dubbing technology to globalize K-content.
In December 26, 2025, ESTsoft announced that launch of K-content FAST channels for the global market, utilizing its AI dubbing technology on the LG TV channels. The service includes channels such as "TRAVEL ON" and "GAME ON," with "FOOD ON" and a romantic comedy drama channel, "Series K," scheduled for launch on Samsung TV Plus in January 2026.
In January 2026, ESTsoft collaborated with Samsung Electronics to unveil the "AI Promoter" at CES 2026 during Samsung's "The First Look" event. "AI Promoter" integrates on-device AI and object recognition technologies to provide detailed information on Samsung’s flagship products.
Government project's K-EXAONE
In August 2025, ESTsoft was selected as a national representative elite team for the "AI Foundation Model" project led by the Ministry of Science and ICT of the Republic of Korea.
In January 2026, EastSoft successfully advanced to the second stage of the South Korean government's "Independent AI Foundation Model Project" as a member of the consortium led by LG AI Research. This consortium, which is developing the sovereign AI model K-EXAONE, secured the first-place ranking in the initial phase of evaluation.

Products

ESTsoft has been providing a AI-based Software-as-a-Service solutions under its AI brand.
  • Perso AI - It provides 'AI Dubbing', 'Studio PERSO', and 'AI Live Chat'.
  • Alan - Alan is an AI-powered search engine and generative assistant developed by ESTsoft.
There are several products marketed under the "ALTools" product line. In Korea, "Al" means "egg", and numerous products under this category have egg-themed icons and mascots. ALTools products include:
Other ESTsoft products include: