1999 Mnet Video Music Awards

The 1999 Mnet Video Music Awards aired on November 27, 1999. The inaugural ceremony recognised the best music videos released in South Korea between December 1998 and November 1999. It was presented by the television music channel Mnet at the Little Angels Arts Center in Seoul, and was hosted by Choi Hal-li. The show, which later became known as the MAMA Awards, was the first of its kind to be held in South Korea. Boy band H.O.T. and soloist Lee Seung-hwan were the show's most-awarded artists with three nominations each. H.O.T., Lee Seung-hwan and Lee Jung-hyun had the most wins, receiving two awards each.

WWW mama.interest.me

Background

In March 1999, television music channel Mnet announced that they were planning to host the first annual music video awards ceremony in South Korea. Cho Yong-ho, an executive director at Mnet, indicated that they created the ceremony "to promote music videos as the vanguard of the cultural industry and to revitalise the music market." The ceremony was held on November 27, 1999, at the Little Angels Arts Center in Seoul and was presented by Choi Hal-li.

Winners and nominees

Selection process

Music videos released between December 1998 and November 1999 were eligible to be nominated. The candidates were shortlisted by Mnet's selection committee and public votes. Five nominees were then selected in each category by fifty voting agents representing viewers and fifty broadcasting industry professionals, based on criteria such as planning, artistry, filming and editing, originality, and popularity. The winners were chosen by ten voting agents and a panel of fifteen experts, including film director Kim Sung-su, pop music critic Lim Jin-mo, and culture critic Ha Jae-bong.
Winners are listed first, highlighted in boldface, and indicated with a double dagger.

H.O.T. – "I Yah!"	Lee Seung-hwan – "A Request"
Team – "Farewell" Voice – "Be Your Own Angel" Yada – "Already Sad Love" 0–24 – "Freedom" g.o.d – "To Mother"	Lee Jung-hyun – "Come" * Kim Bum-soo – "Promise" * Baek Ji-young – "Choice" * Lee Soo-young – "I Believe" * Cho PD – "Fever"
Uhm Jung-hwa – "I Don't Know" * Kwon Jin-won – "Happy Birthday To You" * Lena Park – "A Person in My Dream" * Park Ji-yoon – "I Don't Know Anything" * Yangpa – "Audio"	Lee Seung-hwan – "A Request" * Park Jin-young – "Kiss Me" * Yoo Seung-jun – "Passion" * Jo Sung-mo – "For Your Soul" * K2 – "To her lover"
H.O.T. – "I Yah!" * Shinhwa – "T.O.P" * S.E.S. – "I Love You" * Sechs Kies – "Ye Gam" * Fin.K.L – "Forever Love"	Jaurim – "Fall" * Kim Jong-seo – "Broken Hearted" * Novasonic – "Empire of the Sun" * Delispice – "Running Bicycle" * Red Plus – "Please Come Again Someday"
Honey Family – "Man's Story – My Way" * Drunken Tiger – "Do You Know Hip-Hop" * BROS – "Win Win" * Cho PD – "Fever" * g.o.d – "Dear Mother"	No Brain – "Youth 98" * Dr. Core 911 – "Sha Sha Funky Shake" * Dalpalan – "Whistle Star Invitation" * Blue Punk Bugs – "Children of Darkness" * Hwang Shin Hye Band – "A Gun"
Lee Jung-hyun – "Come" * Baby V.O.X. – "Get Up" * Uhm Jung-hwa – "I Don't Know" * H.O.T. – "I Yah!" * Clon – "Come To Me"	Jo Sungmo – "For Your Soul" * Yoon Jong-shin – "Sendoff" * Lee Seung-hwan – "A Request" * Toy – "Is It Still Beautiful" * Position – "Blue Day"
Hong Jong-ho – "I Yah!" by H.O.T. * Kim Sang-tae – "Men's Story – My Way" by Honey Family * Kim Se-hun – "For Your Soul" by Jo Sungmo * Inhan – "Dear Mother" by g.o.d * Cha Eun-taek – "A Request" by Lee Seung-hwan	Ricky Martin – "Livin' La Vida Loca" * Backstreet Boys – "I Want It That Way" * Cher – "Believe" * Geri Halliwell – "Look At Me" * Sting – "Brand New Day" * TLC – "No Scrubs"

Special award

Planning Award – '''Lee Chae-hyung'''

Multiple nominations and awards

Awards	Artist
2	H.O.T.
2	Lee Seung-hwan
2	Lee Jung-hyun

Awards	Artist
3	H.O.T.
3	Lee Seung-hwan
2	g.o.d
2	Jo Sungmo
2	Cho PD
2	Lee Jung-hyun
2	Uhm Jung-hwa