1989 PBA season

The 1989 PBA season was the 15th season of the Philippine Basketball Association.

Board of governors

Executive committee

Season highlights

The league picked up the concessionaire franchise fee in The ULTRA worth P1.5 million and agreed with member teams that sells food products to sell their products inside the venue at factory price. Likewise, Shell and Anejo will shoulder the cost of building pedestrian walkways outside of the arena.
The richest crop of rookies and the most talented PBA batch of draftees came to the PBA in its 15th season, most notable names were Benjie Paras, Nelson Asaytono, Dindo Pumaren, Paul Alvarez, Zaldy Realubit, Elmer Cabahug, Romeo Dela Rosa, Renato Agustin and Ricric Marata.
The PBA logo was prominently displayed on the uniforms for the first time, becoming the first sports league in the Philippines to do so. The practice of placing the league logo on the jerseys eventually spreads to the PABL, UAAP and NCAA.
The PBA All-Star game was held on June 4, featuring the Veterans, coach by Baby Dalupan, against the Rookies/Sophomores of coach Dante Silverio. The Veterans won the game on Ramon Fernandez's last-second basket on an inbound pass from former Toyota teammate Sonny Jaworski. The All-Star MVP was awarded to Elmer Cabahug of the Rookies/Sophomores team.
The San Miguel Beermen completed a three-conference sweep, becoming the second team to win the third Grand Slam in the League. Beermen coach Norman Black was the third coach to win the said feat, following the footsteps of Baby Dalupan in 1976 and Tommy Manotoc in 1983, who both achieved the Grand Slam with the Crispa Redmanizers.
Shell rookie center Benjie Paras, the first overall draft pick of the season, made history by winning both the Most Valuable Player and the Rookie of the Year awards, the only occurrence in the league.

Opening ceremonies

The muses for the participating teams are as follows:

Team	Muse
Alaska Milkmen	Debbie Po
Añejo Rum 65	Gretchen Barretto
Formula Shell	Leah Orosa
Presto Ice Cream	Dina Bonnevie
Purefoods Hotdogs	Lea Salonga
San Miguel Beermen	Marilou Gonzales and Rachel Lobangco

Champions

Open Conference: San Miguel Beermen
All-Filipino Conference: San Miguel Beermen
Reinforced Conference: San Miguel Beermen
Team with best win–loss percentage: San Miguel Beermen
Best Team of the Year: San Miguel Beermen

Awards

Most Valuable Player: Benjie Paras Rookie of the Year: Benjie Paras Most Improved Player: Dante Gonzalgo Best Import-Open Conference: Bobby Parks Best Import-Reinforced Conference: Carlos Briggs Mythical Five: