1968 Rose Bowl


The 1968 Rose Bowl was the 54th edition of the college football bowl game, played at the Rose Bowl in Pasadena, California, on Monday, January 1. The 1967 [USC Trojans football team|USC Trojans] of the Pacific-8 Conference defeated the 1967 [Indiana Hoosiers football team|Indiana Hoosiers] of the Big Ten Conference, 14-3. USC tailback O. J. Simpson was named the Rose Bowl Game#Rose Bowl [Most Valuable Player Award|Player of the Game].

Teams

This remained the only Rose Bowl appearance for Indiana until the 2026 Rose Bowl. USC was a two touchdown favorite; this was the first Rose Bowl in fifteen years in which the West Coast team was favored. In the intervening fourteen games, the Big Ten had won ten and lost four.
Being an even-numbered year for the bowl game, Indiana wore their crimson jerseys as the home team and USC wore their white shirts as the designated visitors.

USC

The 1967 [NCAA University Division football rankings|top-ranked] and Pac-8 champion Trojans came into the game with a 9-1 record, losing only at 1967 [Oregon State Beavers football team|Oregon State] in the November mud in a close 3-0 game. They fell to fourth in the AP poll, then reclaimed the top spot a week later after a close 21-20 win over rival and then-#1 1967 [UCLA Bruins football team|UCLA] in their heavily-anticipated conference finale, securing another trip to the Big Ten/Pac-8 classic. Runner-up Oregon State had a conference loss and a tie, and the deflated UCLA Bruins lost again the following week 32–14 at home to non-conference 1967 [Syracuse Orangemen football team|Syracuse].
The Trojans were led by their powerful junior tailback O. J. Simpson, a junior college transfer from San Francisco. Unlike the Big Ten and the old Pacific Coast Conference, the Pac-8 did not have a "no-repeat" rule; this was the second of four consecutive Rose Bowl appearances for the Trojans.

Indiana

The fourth-ranked and co-Big Ten champion Hoosiers also came into the game with a 9-1 record, losing to 1967 [Minnesota Golden Gophers football team|Minnesota], a week before defeating 1967 [Purdue Boilermakers football team|Purdue]. A three-way league title championship was created when all three finished with 6-1 league records, each defeating and losing to one of the other. Purdue was ineligible because of the "no-repeat" rule by the Big Ten and the "Rose Bowl or no bowl" rule enforced by both of the participating conferences. Purdue had played in Pasadena the previous year, beating USC Trojans football team|USC] by a point, 14–13.
The conference's athletic directors voted to award the Rose Bowl bid to Indiana over Minnesota, albeit not unanimously. Indiana was considered the logical choice because they were the only Big Ten school yet to appear in the game. Minnesota coach Murray Warmath argued in vain that the Gophers deserved the bid because their prior two Rose Bowl teams, after the 1960 [Minnesota Golden Gophers football team|1960] and 1961 Minnesota [Golden Gophers football team|1961] seasons, received at-large bids because there was no agreement between the Big Ten and the Rose Bowl at the time; thus, technically, the Gophers never had received a Rose Bowl bid pursuant to that arrangement. Ironically, if Purdue had beaten Indiana in the season finale, the Boilermakers would have had sole possession of the conference championship, but Minnesota presumably would have received the Rose Bowl bid as the second place team in lieu of the ineligible Boilers. Instead, Indiana scored a 19–14 upset over Purdue, giving Minnesota a share of the conference championship but costing them a trip to Pasadena. Quarterback Harry Gonso led the Hoosiers into their first ever bowl game.

Scoring

First quarter

Second quarter

  • Indiana - Dave Kornowa 27-yard field goal

Third quarter

  • USC - Simpson 8-yard run

Fourth quarter