Jim Cornette


James Mark Cornette is an American author, sports historian, and podcaster who previously worked in the professional wrestling industry as an agent, booker, color commentator, manager, photographer, promoter, trainer, and occasional professional wrestler. Cornette is widely considered to be one of the greatest managers in wrestling history by fans and publications, as well as industry personnel. Cornette currently hosts two podcasts along with co-host and producer Brian Last—The Jim Cornette Experience and Jim Cornette's Drive-Thru— with the latter being the most-played wrestling podcast as of February 2024 and both being among the most popular wrestling podcasts of all time.
During his career, he has worked for the Continental Wrestling Association, Mid-South Wrestling, World Class Championship Wrestling, Jim Crockett Promotions, World Championship Wrestling, the World Wrestling Federation, Total Nonstop Action Wrestling, and Ring of Honor. From 1991 to 1995, he was the owner and booker of Smoky Mountain Wrestling, and from 1999 to 2005, was the co-owner, head booker, and head trainer of Ohio Valley Wrestling. Both promotions served as talent pools/developmental programs for the WWF/WWE and produced many notable alumni. During the later years of his career, Cornette focused primarily on backstage positions and transitioned away from his role as an on-screen manager.
In 2017, Cornette retired from managing. During a transitional period prior to the retirement, he worked as an on-screen "authority figure" character in Total Nonstop Action Wrestling and Ring of Honor, promotions where he also held backstage positions. Cornette has also had an extensive commentary career, most recently serving as a color commentator for Major League Wrestling, What Culture Pro Wrestling, and the National Wrestling Alliance. Cornette is a member of the NWA, Wrestling Observer Newsletter, Memphis, and Professional Wrestling Halls of Fame. Cornette is also noted for his long-standing real-life feud with former professional wrestling booker Vince Russo. In June 2017, Russo filed a restraining order against Cornette for stalking, which Cornette mocked and then sold copies of. The Cornette vs. Russo feud has been featured on two episodes of Viceland's Dark Side of the Ring series.
Outside of wrestling, Cornette is known for his left-wing political views – Cornette, an atheist and democratic socialist, has appeared on The Young Turks to document his criticisms of religious and right-wing causes.

Early life

Cornette was born in Louisville, Kentucky on September 17, 1961, to Doug Cornette, an executive with The Louisville Courier-Journal and The Louisville Times, and Thelma Cornette, a secretary for the Louisville Chamber of Commerce. His father died when he was seven years old. From the age of nine, Cornette had a love for wrestling, claiming that, as a youth, he installed a ten-foot antenna on top of his house so he could watch as much regional wrestling as possible.

Professional wrestling career

Early career (1976–1982)

Cornette began working at wrestling events at the age of 14, serving as a photographer, ring announcer, timekeeper, magazine correspondent, and public relations correspondent. During this time, from attending matches at the Louisville Gardens, Cornette got to know promoter Christine Jarrett, who was the mother of Jerry Jarrett, promoter of the Continental Wrestling Association. Cornette has credited her as a major influence on his early career and praised her business acumen. Cornette's photography from the Memphis territory was regularly published in Gong, a Japanese pro wrestling magazine, between 1977 and 1982.

Continental Wrestling Association (1982–1983)

By 1982, Cornette was writing programs for arena shows, having photographs published in wrestling magazines, and contributing to the Championship Wrestling Magazine. In August, he traveled to Memphis to see the TV match between Jerry Lawler and Ric Flair. After the show ended, Cornette was offered a wrestling managerial role on television by promoter Jerry Jarrett. As Cornette has recalled, despite his presence being tolerated at shows and TV tapings for nearly a decade, the first time he was allowed into the locker room was only after he had become a manager.
Before making his managing debut, Cornette decided to adapt the ring name James E. Cornette in tribute to legendary wrestling promoter James E. Barnett. Cornette made his ringside debut on September 25, 1982, managing Sherri Martel, who herself would later become a wrestling manager. Cornette was given the gimmick of a rich kid turned inept manager whose clients kept firing him after one match. The most notable wrestlers in this angle were Dutch Mantell and Crusher Broomfield. Over the next 14 months Cornette also managed Jesse Barr, "Exotic" Adrian Street, and a trio called the "Cornette Dynasty" consisting of Carl Fergie, Norman Frederick Charles III, and the Angel Frank Morrell. After a short-lived run in Georgia through a deal Jarrett had with Ole Anderson, Cornette returned to Memphis in July 1983, and worked as co-manager alongside Jimmy Hart.

Mid-South Wrestling (1983–1984)

Formation of The Midnight Express

In November 1983, Mid-South promoter Bill Watts recognized his business was down and was looking to reinvigorate his territory. Watts asked Jerry Jarrett and Jerry Lawler to visit a TV taping and offer their opinions. Jarrett suggested a talent trade and invited Watts to Memphis to see who he liked. After watching a Memphis TV taping, Watts took singles performers Dennis Condrey and Bobby Eaton to create a new tag team, and also took the existing team of Ricky Morton and Robert Gibson as The Rock 'n' Roll Express. Watts also noticed the brash young manager in Cornette, and in his own words, recalled "He was so obnoxious I wanted to slap him", and "I knew he was instant box office if he could get me that riled up".
As the more senior Jimmy Hart was still required by Jarrett, Watts took Cornette to manage his new team, who decided on the name The Midnight Express. Notable wrestlers in the trade who left Mid-South for Memphis included Rick Rude and Jim Neidhart.
Mid-South Wrestling had at that point been a territory featuring bigger wrestlers, and Cornette has stated that The Midnight Express, the Rock 'n' Roll Express, and himself were probably the five smallest members of the roster when he arrived. The influx of the new talent had an immediate impact, and business first rebounded and then skyrocketed. It was during this time that Cornette acquired his tennis racquet which became his trademark. He has stated he had seen a college movie at the time with an obnoxious rich kid carrying a badminton racquet with him, so he decided on a tennis racquet. At times Cornette loaded the racquet with a horseshoe to guard against aggressive fans.

Feud with Magnum T. A. and Mr. Wrestling II

Cornette and The Midnight Express debuted on Mid-South television on November 26, 1983. After the first few weeks in the territory the team faced the Mid-South tag team champions Magnum T. A. and Mr. Wrestling II. At a TV taping for a contract signing for an upcoming championship match, the Midnights and Cornette attacked Magnum T. A. and tarred and feathered him. The feud continued through to early March 1984, when The Midnight Express won the Mid-South tag team titles after Mr. Wrestling II walked out on his partner during a match.

The Last Stampede

At a TV taping on March 14, 1984, Cornette and the Midnights staged a celebration for winning the tag team titles, complete with champagne and birthday cake. While Cornette's back was turned, The Rock 'n' Roll Express ran in and shoved Cornette's face in the cake. Cornette was enraged afterwards when Bill Watts replayed the incident on TV as he thought it was funny. This led to a heated altercation between the two, which ended with Watts slapping Cornette. In following weeks, the Midnight Express and Cornette attacked and bloodied Watts leading him to come out of retirement.
In a series of matches termed "The Last Stampede", Watts and his masked teammate Stagger Lee faced the Midnight Express and Cornette all through the territory. The stipulations were simple; if the Midnights won Cornette would run Mid-South Wrestling for 60 days; if they lost, Cornette would be stripped down and forced to wear either a diaper or a dress. Over 5 weeks, the Last Stampede series shattered box office records for Mid-South, with a record gate and attendance at the Sam Houston Coliseum in Texas, combined attendance of 20,000 people in Tulsa and Oklahoma City, and a crowd of 23,000 people at the New Orleans Superdome.

Rock 'n' Roll Express rivalry

Cornette's time in Mid-South was also notable as it marked the beginning of the rivalry with the Rock 'n' Roll Express. Starting in May 1984 immediately following the Last Stampede series, the two teams feuded the remainder of the year to packed crowds throughout the territory. In particular, the two teams set attendance records in Houston, Tulsa and Oklahoma City, making 1984 the most successful year in Mid-South history, and The Midnight Express and Cornette national stars.

Watts' style and influence

Cornette has consistently acknowledged that Bill Watts's philosophy of believable and credible wrestling, with an unwavering emphasis on toughness, athleticism and serious presentation, has had a major impact on how he thinks the business should be promoted. He has described the promotion as a military school for wrestling, where Watts' strict enforcement of kayfabe, exhausting travel schedule and passionate fans made it a learning experience like no other. Cornette maintains enormous respect for Watts as a promoter, citing his ability to attract huge TV ratings and consistently sold-out arenas in a low population area, and describing Watts as a genius. At the same time, he acknowledges the grind of constant matches, long drives, and fan riots was a grueling test of endurance. At one point, Cornette worked 103 days straight before being ordered by doctors to have two to four weeks' bed rest. As events transpired, he took six days off before returning to action.
In describing Mid-South Wrestling, Cornette has offered the following example: "Two weeks of our lives, fourteen days, we did two one hour TV shows, fifteen house shows, two all day promo sets, drove 4,700 miles in a car while doing that, and I can't speak for anybody else, but I made — and I was only 22 years old, and just pleased as Punch to be there — $5,600 for two weeks. In 1984. Not bad."