Gary Barta
Gary Barta is the former athletic director at the University of Iowa. Barta retired from the university on July 31, 2023.
Early life and education
Barta was born on 4 September 1963, and grew up in the Minneapolis area.Barta earned his bachelor's degree from North Dakota State University. While at NDSU, he was a member of the Bison football teams that won the NCAA Division II Football Championship in 1983, 1985, and 1986.
Career
Barta was the athletic director at the University of Wyoming from 2003 to 2006. In early 2005, Barta was a finalist for the athletic director position at Arizona State University. Prior to serving as the athletic director at Wyoming, Barta served as an administrator in the athletic departments at the University of Washington and University of Northern Iowa.Barta became the director of athletics at the University of Iowa on 1 August 2006. He has spearheaded numerous upgrades to existing athletic facilities and the construction of many new facilities, including the expansion of the administrative office complex at Carver–Hawkeye Arena, the expansion of the wrestling training facility, and the building of new practice gyms and weight training facilities at the Carver–Hawkeye Arena. Other upgrades include improvement of the sound system, scoreboard and video boards at Kinnick Stadium, construction of the Hoak Family Golf Complex, and building both the P. Sue Beckwith Boat House and the Campus Recreation and Aquatic Center in partnership with the university's department of recreational services.
In the fall of 2014, the new Stew & LeNore Hansen Football Performance Center was completed, which includes the new Richard O. Jacobson Football Operations Center and a new 120-yard indoor practice field. Also in late 2014, a new artificial baseball playing surface was installed at Duane Banks Field. In 2016, new video scoreboards were installed at the Carver-Hawkeye Arena.
Barta has hired numerous new head coaches during his tenure, including Mark Hankins and Tyler Stith ; Ross Wilson ; Todd Lickliter and Fran McCaffery ; Rick Heller ; Joey Woody ; Sharon Dingman and Bond Shymansky ; Steve Pitzker and Andrew Carter ; Dave DiIanni ; Katie Dougherty and Sasha Schmid ; Megan Menzel ; Lisa Cellucci ; and Marla Looper.
Iowa's NACDA Director's Cup Big Ten Rankings By Year under Barta: 2006-07: 11th; 2007-08: 11th; 2008-09: 10th; 2009-10: 11th; 2010-11: 9th; 2011-12: 12th; 2012-13: 12th; 2013-14: 12th; 2014-15: 10th; 2015-16: 13th
In February 2016, the president Bruce Harreld extended Barta's contract through 30 June 2021. The new contract includes $4.6 million in guaranteed compensation with an increase each in annual base salary, annual deferred compensation, and annual bonuses.
In October 2017, it was revealed that Barta has been diagnosed with prostate cancer. He notified the university that he will be taking an extended leave of absence until he is able to recover. Barbara Burke took over the athletic director responsibilities while Barta received treatment.
On May 26, 2023, Barta announced his retirement from the post. His AD tenure will be exactly 17 years long as his last day will be August 1, 2023.
Controversy while at Iowa
Griesbaum-Meyer scandal
On 4 August 2014, Barta fired field hockey coach, Tracey Griesbaum, following what he said were allegations from a group of former players who complained that Griesbaum had been verbally abusive to them, and had created an atmosphere of intimidation within the program. This led to a vocal outcry from many current and former players and other supporters who called for the immediate reinstatement of Griesbaum as the head coach.The Iowa board of regents and then University of Iowa president Sally Mason refused to hear or consider any appeal to the dismissal. This led to four current and former field hockey players filing, on 28 January 2015, a formal Title IX Civil Rights complaint to the U.S Department of Education. After an initial inquiry, the US Department of Education informed the University of Iowa on 22 May 2015, that it will conduct a formal investigation to determine if gender bias was a factor in the firing of Griesbaum and other female coaches at Iowa. On 5 May 2016, a story by Annie Brown of the Center for Investigative Reporting was published on the organization's Reveal website and carried on its radio program. Brown said the names of those who made the allegations were never revealed. She sought to find them. Reaching out to 60 of Griesbaum's former players, "hoping to find one who complained or thought the allegations of verbal abuse or forcing athletes to play injured were justified. Twenty-four agreed to speak, but none had anything negative to say about Griesbaum," Brown reported. The story noted that Barta has fired 5 female coaches since becoming athletic director, but when pressed by Brown, Barta declined to discuss the number of females at the university, saying the issue is a national problem.
On 27 July 2015, Griesbaum filed a formal civil rights complaint against the University of Iowa with the Iowa Civil Rights Commission. This was the first step required by Iowa law to ultimately file a civil lawsuit regarding her termination. On 24 January 2016, the Iowa Civil Rights Commission announced their findings in the Griesbaum complaint and indicated that she has a "reasonable possibility" of proving that gender or anti-gay discrimination played a role in her firing. Griesbaum filed a civil lawsuit against the University of Iowa on 7 March 2016.
On 4 November 2015, former associate athletic director, Jane Meyer, filed an employment discrimination lawsuit against the University of Iowa, the board of regents, and the State of Iowa. This was a result of being reassigned from the department of athletics in anticipation of her domestic partner's, Tracey Griesbaum, anticipated lawsuit against the athletic department for wrongful termination. Meyer's lawsuit went to trial in May 2017. The jury found that Barta and the UI had discriminated against Meyer, and awarded her $1.43 million in damages. Three weeks later, UI settled all claims with Meyer and Griesbaum, totalling $6.5 million.
When Barbara Burke became Iowa deputy athletic deputy director in 2017, USA Today noted "she was promoted to the No. 2 position in the University of Iowa athletic department the same week the department went on trial for discriminating against a female ex-employee."
In 2017, NPR featured Barta in "A man's game: Inside the inequality that plagues women's college sports." It noted that there was a growing concern that "at Iowa, female coaches were losing ground. Barta had forced out five female coaches in six years. The place that was once a model for gender equity was starting to look a lot like the rest of the country." NPR noted, "Barta replaced two of the five female coaches he ousted with men – and paid those men 25 percent more than their female predecessors. For the three he replaced with other women, he paid those women 13 percent less, according to public salary data. By comparison, when Barta replaced male coaches with other men, he paid the new male coaches 10 percent more." Nevertheless, Barta told NPR that his desire is "to hire the absolute very best, most qualified person available." On why he has replaced female coaches with men, he said, "It's a national phenomenon, not just a problem at Iowa. Are we nationally concerned that there aren't enough women coaching women's sports? The answer is yes," Barta said. "But 50 percent is higher than the state average, it's higher than the Big Ten average and it's higher than the national average."
Nepotism concerns
In January 2012, head football coach Kirk Ferentz hired his son, Brian Ferentz, as the offensive line coach. While the younger Ferentz had experience coaching in the NFL, the hire breached UI nepotism rules and guidelines. In response, Barta claimed that he, not Kirk Ferentz, had made the decision to hire Brian for the job. This was almost immediately contradicted by Brian Ferentz at his introductory news conference, where he stated that his father had "reached out" to him about the job: "Once he had an idea of what he wanted to do, he reached out to me... It was a no-brainer. You can't say no to your father." Barta then instituted a management plan wherein he would act as the younger Ferentz's boss, rather than the head coach Kirk Ferentz, skirting the nepotism laws.During the 2022 season, during which the Iowa offense again ranked among the worst in FBS in points, offensive efficiency, and offensive yardage, the issue of nepotism became a local and national concern. Local reporters called for an "overhaul" of Iowa's "broken" offense. National outlets such as The Athletic, CBS Sports, and Slate covered the issue of offensive futility, with Slate publishing an article titled "The Iowa Football Team Is the Best Case Against Nepotism That Humankind Has Ever Seen." After a 54–10 loss at Ohio State, which saw Iowa turn the ball over six times, Cleveland.com reporter Doug Lesmerises wrote a column that night calling for Brian Ferentz to be fired, stating "head coach is not a king, and he doesn’t get to hand out jobs by blood. The Ferentz family can leave Iowa whenever they want, but Iowa fans are locked in for life. A football program at a state university is a public trust. Loyal Hawkeyes aren’t going to abandon their program, so at the moment, they’re held hostage by a head coach treating the program like a family business."
Iowa Football’s director of recruiting and NFL liaison, Tyler Barnes, is Kirk Ferentz’s son-in-law. Barnes attended Iowa and is married to Ferentz’s daughter Joanne. From 2009–2012, Barnes served as a student assistant, graduate assistant, and administrative assistant. Barnes left Iowa in 2013 shortly after it was revealed that Ferentz had pushed to extend Barnes’ contract for another year, without informing athletic director Barta that Barnes was engaged to his daughter. Barnes returned to Iowa football in 2016. In a similar arrangement to Brian Ferentz’s, Barta, not Ferentz, wrote his employment letter, and is his direct-report. This arrangement skirts University nepotism policies. “What we do is really competitive. It would really be counterintuitive to hire people who aren’t going to try to benefit and enhance our program,” Ferentz responded to questions about nepotism. “Any time we hire a coach, support personnel, we’re trying to get the guys best qualified to work at our place.” Barnes avoided questions about nepotism in his press conferences, stating he did not think it had an effect on his hiring “at all.”