Augmented Analytics
Augmented Analytics is an approach of data analytics that employs the use of machine learning and natural language processing to automate analysis processes normally done by a specialist or data scientist. The term was introduced in 2017 by Rita Sallam, Cindi Howson, and Carlie Idoine in a Gartner research paper.
Augmented analytics is based on business intelligence and analytics. In the graph extraction step, data from different sources are investigated.
Defining Augmented Analytics
- Machine Learning – a systematic computing method that uses algorithms to sift through data to identify relationships, trends, and patterns. It is a process that allows algorithms to dynamically learn from data instead of having a set base of programmed rules.
- Natural language generation – a software capability that takes unstructured data and translates it into plain-English, readable, language.
- Automating Insights – using machine learning algorithms to automate data analysis processes.
- Natural Language Query – enabling users to query data using business terms that are either typed onto a search box or spoken.
Data Democratization
There are three aspects to democratising data:
- Data Parameterisation and Characterisation.
- Data Decentralisation using an OS of blockchain and DLT technologies, as well as an independently governed secure data exchange to enable trust.
- Consent Market-driven Data Monetisation.
Use cases
- Agriculture – Farmers collect data on water use, soil temperature, moisture content and crop growth, augmented analytics can be used to make sense of this data and possibly identify insights that the user can then use to make business decisions.
- Smart Cities – Many cities across the United States, known as Smart Cities collect large amounts of data on a daily basis. Augmented analytics can be used to simplify this data in order to increase effectiveness in city management.
- Analytic Dashboards – Augmented analytics has the ability to take large data sets and create highly interactive and informative analytical dashboards that assist in many organizational decisions.
- Augmented Data Discovery – Using an augmented analytics process can assist organizations in automatically finding, visualizing and narrating potentially important data correlations and trends.
- Data Preparation – Augmented analytics platforms have the ability to take large amounts of data and organize and "clean" the data in order for it to be usable for future analyses.
- Business – Businesses collect large amounts of data, daily. Some examples of types of data collected in business operations include; sales data, consumer behavior data, distribution data. An augmented analytics platform provides access to analysis of this data, which could be used in making business decisions.