Social anthropology


Social anthropology is the study of patterns of behaviour in human societies and cultures. It is the dominant constituent of anthropology throughout the United Kingdom and much of Europe, where it is distinguished from cultural anthropology. In the United States, social anthropology is commonly subsumed within cultural anthropology or sociocultural anthropology.

Comparison with cultural anthropology

The term cultural anthropology is generally applied to ethnographic works that are holistic in spirit, are oriented to the ways in which culture affects individual experience, or aim to provide a rounded view of the knowledge, customs, and institutions of people. Social anthropology is a term applied to ethnographic works that attempt to isolate a particular system of social relations such as those that comprise domestic life, economy, law, politics, or religion, give analytical priority to the organizational bases of social life, and attend to cultural phenomena as somewhat secondary to the main issues of social scientific inquiry.
Topics of interest for social anthropologists have included customs, economic and political organization, law and conflict resolution, patterns of consumption and exchange, kinship and family structure, gender relations, childbearing and socialization, religion, while present-day social anthropologists are also concerned with issues of globalism, ethnic violence, gender studies, transnationalism and local experience, and the emerging cultures of cyberspace, and can also help with bringing opponents together when environmental concerns come into conflict with economic developments.
British and American anthropologists including Gillian Tett and Karen Ho who studied Wall Street provided an alternative explanation for the 2008 financial crisis to the technical explanations rooted in economic and political theory.
Differences among British, French, and American sociocultural anthropologies have diminished with increasing dialogue and borrowing of both theory and methods. Social and cultural anthropologists, and some who integrate the two, are found in most institutes of anthropology. Thus the formal names of institutional units no longer necessarily reflect fully the content of the disciplines these cover. Some, such as the Institute of Social and Cultural Anthropology, changed their name to reflect the change in composition; others, such as Social Anthropology at the University of Kent, became simply Anthropology. Most retain the name under which they were founded.
Long-term qualitative research, including intensive field studies, has been traditionally encouraged in social anthropology rather than quantitative analysis of surveys, questionnaires and brief field visits typically used by economists, political scientists, and sociologists.

Comparison and intersection with cognitive anthropology

studies how people represent and think about events and objects in the world. It links human thought processes and the physical and ideational aspects of culture. The scopes of these two disciplines intersect in the field of cognitive development. The following part of the section shows the significance of their co-research for understanding the processes that constitute society.
According to Sir Edward Tylor: "Culture, or civilization, taken in its broad, ethnographic sense, is that complex whole which includes knowledge, belief, art, morals, law, custom, and any other capabilities and habits acquired by man as a member of society.” The cultural consensus principle is incorporated in the reasoning behind the cultural consonance model and other similar models that seek to evaluate the effects of shared cognitive structures on social life and the human condition beginning from the onset of cognitive development. The major part of social and cognitive anthropology concepts seem to rely upon broad pervasive, unaware interactions between society members. Research shows that unconscious remembering increases recall efficiency over time and yields greater confidence in that thought. According to the received view in cognitive sciences, cognition begins from birth due to motive forces of shared intentionality: unaware knowledge assimilation. Therefore, mechanisms of unaware interactions at the onset of life, one of the focuses of research in cognitive sciences, have become the central research issue in social and cognitive anthropology.
Another intersection of these two disciplines appears in neuroscience research. Behavioral propensities are the product of biological and cultural factors that manifest in individual brain development, neural wiring, and neurochemical homeostasis. According to received view in neuroscience, an observed human behavior, in any context, is the last event in a long chain of biological and cultural interactions. The brain´s anatomy is subject to neuroplasticity and depends on both, contextual and historically dependent mechanisms to shape the neural system. By bridging sociology with anthropology and cognitive science perspectives, we can assess shared cultural knowledge – understand processes underlying unspoken social norms and beliefs, as well as study processes of shaping individual values that together constitute societies.

Focus and practice

Social anthropology is distinguished from subjects such as economics or political science by its holistic range and the attention it gives to the comparative diversity of societies and cultures across the world, and the capacity this gives the discipline to re-examine Euro-American assumptions. It is differentiated from sociology, both in its main methods, and in its commitment to the relevance and illumination provided by micro studies. It extends beyond strictly social phenomena to culture, art, individuality, and cognition. Many social anthropologists use quantitative methods, too, particularly those whose research touches on topics such as local economies, demography, human ecology, cognition, or health and illness.

Specializations

Specializations within social anthropology shift as its objects of study are transformed and as new intellectual paradigms appear; musicology and medical anthropology are examples of current, well-defined specialities. More recent and currently specializations are:
  • cognitive development – neuroscience research for the neuroplasticity and the shared intentionality approach to the extended mind thesis: the anthropological analysis of ecological learning in cognitive development;
  • social and ethical understandings of novel technologies – the way anthropologists analyze everyday life, cultural reproduction, and human evolution;
  • kinship – emergent forms of "the family" and other new socialities modelled on kinship;
  • postsocialism crisis – the ongoing social fall-out of the demise of state socialism;
  • the politics of resurgent religiosity; and
  • audit cultures – analysis of audit cultures and accountability.
The subject has been enlivened by, and has contributed to, approaches from other disciplines, such as philosophy, the history of science, psychoanalysis, and linguistics.

Ethical considerations

The subject has both ethical and reflexive dimensions. Practitioners have developed an awareness of the sense in which scholars create their objects of study and the ways in which anthropologists themselves may contribute to processes of change in the societies they study. An example of this is the "hawthorne effect", whereby those being studied may alter their behaviour in response to the knowledge that they are being watched and studied.

History

Social anthropology has historical roots in a number of 19th-century disciplines, including the study of Classics, ethnography, ethnology, folklore, linguistics, and sociology, among others. Its immediate precursor took shape in the work of Edward Burnett Tylor and James George Frazer in the late 19th century and underwent major changes in both method and theory during the period 1890–1920 with a new emphasis on original fieldwork, long-term holistic study of social behavior in natural settings, and the introduction of French and German social theory.
Polish anthropologist and ethnographer Bronisław Malinowski, one of the most important influences on British social anthropology, emphasized long-term fieldwork in which anthropologists work in the vernacular and immerse themselves in the daily practices of local people. This development was bolstered by Franz Boas' introduction of the concept of cultural relativism, arguing that cultures are based on different ideas about the world and can therefore only be properly understood in terms of their own standards and values.
Museums such as the British Museum weren't the only site of anthropological studies; with the New Imperialism period, starting in the 1870s, zoos became unattended "laboratories", especially the so-called "ethnological exhibitions" or "Negro villages". Thus, "savages" from the Americas, Africa and Asia were displayed, often nude, in cages, in what has been termed "human zoos". In 1906, Congolese pygmy Ota Benga was put by American anthropologist Madison Grant in a cage in the Bronx Zoo, labelled "the missing link" between an orangutan and the "White race"—Grant, a renowned eugenicist, was also the author of The Passing of the Great Race. Such exhibitions were attempts to illustrate and prove in the same movement the validity of scientific racism, whose first formulation may be found in Arthur de Gobineau's An Essay on the Inequality of Human Races. In 1931, the Colonial Exhibition in Paris still displayed Kanaks from New Caledonia in the "indigenous village"; it received 24 million visitors in six months, thus demonstrating the popularity of such "human zoos".
Anthropology grew increasingly distinct from natural history and by the end of the 19th century the discipline began to crystallize into its modern form—by 1935, for example, it was possible for T. K. Penniman to write a history of the discipline entitled A Hundred Years of Anthropology. At the time, the field was dominated by "the comparative method". It was assumed that all societies passed through a single evolutionary process from the most primitive to most advanced. Non-European societies were thus seen as evolutionary "living fossils" that could be studied in order to understand the European past. Scholars wrote histories of prehistoric migrations which were sometimes valuable but often also fanciful. It was during this time that Europeans first accurately traced Polynesian migrations across the Pacific Ocean for instance—although some of them believed it originated in Egypt. Finally, the concept of race was actively discussed as a way to classify—and rank—human beings based on difference.