PwC


PricewaterhouseCoopers, also known as PwC, is a British multinational professional services network based in London, United Kingdom.
It is the second-largest professional services network in the world and is one of the Big Four accounting firms, along with Deloitte, EY, and KPMG. The PwC network is overseen by PricewaterhouseCoopers International Limited, an English private company limited by guarantee.
PwC operates in 149 countries, with a global workforce of more than 370,000 people. 26% of the workforce was based in the Americas, 26% in Asia, 32% in Western Europe, and 5% in Middle East and Africa. The company's global revenues were US$55.4 billion in FY 2024, of which $19.5 billion was generated by its Assurance practice, $12.6 billion by its Tax and Legal practice and $23.3 billion by its Advisory practice.
The firm in its recent actual form was created in 1998 by a merger between two accounting firms: Coopers & Lybrand, and Price Waterhouse. Both firms had histories dating back to the 19th century. The trading name was shortened to PwC in September 2010 as part of a rebranding effort. In April 2025, PwC shut down its operations in nine African countries.
The firm has been embroiled in a number of corruption controversies and crime scandals. The firm has on multiple occasions been implicated in tax evasion and tax avoidance practices. It has frequently been fined by regulators for performing audits that fail to meet auditing standards. Amid Russia's war in Ukraine, PwC assisted Russian oligarchs to hide their wealth and contributed to bypassing global sanctions placed on Russia over its invasion of Ukraine.

History

Coopers & Lybrand

In 1854, William Cooper founded an accountancy practice at No. 13 George Street in London. It became Cooper Brothers seven years later when his three brothers joined.
In 1898, Robert H. Montgomery, William M. Lybrand, Adam A. Ross Jr. and his brother T. Edward Ross formed Lybrand, Ross Brothers and Montgomery in the United States.
In 1957, Cooper Brothers, along with Lybrand, Ross Bros & Montgomery and a Canadian firm, agreed to adopt the name Coopers & Lybrand in international practice.
In 1973, the three member firms in the UK, US and Canada changed their names to Coopers & Lybrand. Then in 1980, Coopers & Lybrand expanded its expertise in insolvency substantially by acquiring Cork Gully, a leading firm in that field in the UK. In 1990, in certain countries, including the UK, Coopers & Lybrand merged with Deloitte, Haskins & Sells to become Coopers & Lybrand Deloitte; in 1992 it reverted to Coopers & Lybrand.
The firm relocated from George Street to modern offices designed by Dennis Lennon & Partners at Plumtree Court in 1985, and then moved to new offices designed by Terry Farrell at Embankment Place in 1994.

Price Waterhouse

In 1849, Samuel Lowell Price, an accountant, founded an accountancy practice at No. 5 Gresham Street in London. In 1865, Price went into partnership with William Hopkins Holyland and Edwin Waterhouse at No. 13 Gresham Street. Holyland left shortly afterwards to work alone in accountancy and the firm was known from 1874 as Price, Waterhouse & Co. The firm was based at No. 3, Frederick's Place in Old Jewry in London from 1899.
By the late 19th century, Price Waterhouse had gained recognition as an accounting firm. It opened an office in New York City in 1890, and the American firm expanded. The original British firm opened an office in Liverpool in 1904, and then elsewhere in the United Kingdom and worldwide, each time establishing a separate partnership in each country: the worldwide practice of Price Waterhouse was, therefore, a federation of collaborating firms that had grown organically, rather than the result of an international merger.
The firm relocated from Frederick's Place to modern offices at Southwark Towers in London Bridge Street in 1975. The original partnership agreement, signed by Price, Holyland, and Waterhouse could be found in the new offices there.
In a further effort to take advantage of economies of scale, PW and Arthur Andersen discussed a merger in 1989 but the negotiations failed, mainly because of conflicts of interest such as Andersen's strong commercial links with IBM and PW's audit of IBM, as well as the two firms' radically different cultures. It was said by those involved with the failed merger that at the end of the discussion, the partners at the table realized they had different views of business, and the potential merger was scrapped.

1998 to present

In 1998, Price Waterhouse and Coopers & Lybrand merged to form PricewaterhouseCoopers. At that time, MCS was the largest and fastest growing division.
The fallout from the Enron, Worldcom and other financial auditing scandals led to the demise of Arthur Andersen, reducing the count of the Big Five accounting firms down to the Big Four and spurring passage of the 2002 Sarbanes–Oxley Act. Among other restrictions, SOX severely limited the overlap between management consulting and auditing services.
Around July 2000, PwC began to prepare for either an acquisition or IPO by developing separate financial records that would be required for due diligence. PwC leadership began to seek buyers, with an initial interest by Hewlett-Packard for a reported $17 billion, but negotiations broke down in 2000. Almost a year after the collapse of Arthur Andersen in 2001, Arthur Andersen, LLP affiliates in Hong Kong and mainland China completed talks to join PricewaterhouseCoopers, China.
In 2000, PwC acquired Canada's largest SAP consulting partner, Omnilogic Systems, to expand its developing consulting presence in Canada. PwC announced in May 2002 that PwC Consulting would be spun off as an independent entity and filed with the SEC for an initial $1B IPO to trade in August. Because PwC accounting partners owned 60% of PwC Consulting, an IPO or acquisition was seen as the only way to split the two firms without decimating the consulting arm's working capital.
PwC Consulting leadership continued to fluff financials by expanding across-the-board pay cuts, terminating its variable compensation program, and furthering deep layoffs, all rare actions in the industry. In June 2002, PwC Consulting hired Continental Airlines' Greg Brennerman as CEO to run the global division.
A week later, it was announced that an outside consultancy, Wolff Olins, had created new branding for the consulting group, called "Monday". The firm's CEO, Greg Brenneman described the unusual name as "a real word, concise, recognizable, global and the right fit for a company that works hard to deliver results."
In July 2002, it was rumored that PwC was in talks with an unknown public company, as no PR space or announcement for the impending IPO had been set. Those rumors were confirmed in August 2002, when PwC announced it sold Monday to IBM for approximately $3.5 billion in cash and stock. Monday was consolidated into IBM Global Business Services while partners became employees for the first time. The acquisition had a modest increase in the size and capabilities of IBM's growing consulting practice, as IBM had 150,000 employees at the time. At the same time, Monday carried just 30,000 at the time. However, it was seen as a win by IBM since PwC Consulting/Monday's valuation had suffered after the post-9/11 recession.
PwC began rebuilding its consulting practice with acquisitions such as Paragon Consulting Group and the commercial services business of BearingPoint in 2009. The firm continued this process by acquiring Diamond Management & Technology Consultants in November 2010, and PRTM in August 2011. In 2012, the firm acquired Logan Tod & Co, a digital analytics and optimisation consultancy, and Ant's Eye View, a social media strategy development and consulting firm to build upon PwC's growing Management Consulting customer impact and customer engagement capabilities.
In April 2014, Booz & Company combined with PwC to form Strategy&. In 2013, PwC acquired BGT Partners. In 2016, PwC acquired technology/consulting firm NSI DMCC. In January 2017, PwC announced a five-year agreement with GE to provide managed tax services to GE on a global basis, transferring more than 600 of GE's in-house global tax team to PwC.
In November 2017, PwC accepted bitcoin as payment for advisory services, the first time the company, or any of the Big Four accounting firms, accepted virtual currency as payment. Veritas Capital acquired PwC's US public sector business in 2018, and branded the new company as Guidehouse. The Academy of Motion Picture Arts and Sciences has utilized the services of PwC to tally the votes for the Academy Awards since 1935.
In addition, the company oversees AMPAS elections, prepares its financial documents, and is responsible for the group's tax filings. In 2023, PwC acquired Surfaceink, a hardware designer.
In May 2024, PwC became ChatGPT Enterprise's biggest customer and will also start reselling OpenAI's service for other large businesses.

Operations

PwC refers to the PwC network and/or one or more of its member firms, each of which is a separate legal entity due to local legislative requirements. Much like other professional services firms, each member firm is financially and legally independent. PwC is co-ordinated by a private company limited by guarantee under English law, called PricewaterhouseCoopers International Limited. In addition, PwC is registered as a multidisciplinary entity which also provides legal services.
PwC is organized into three service lines:
  • Assurance – Assurance services are those typically associated with financial audits.
  • Advisory – Advisory services offered by PwC include two actuarial consultancy departments; Actuarial and Insurance Management Solutions and a sub branch of "Human Resource Services". Actuarial covers mainly 5 areas: pensions, life insurance, non-life insurance, health, and investments. AIMS deals with life and non-life insurance and investments, while HRS deals mainly with pensions and group health. PwC has also expanded into digital media and advertising.
  • Tax – International tax planning
PwC firms are in 140 countries, with 370,000 people.
The following are the logos the company has used through the years. The latest PwC logo was introduced in September 2010, when the company changed its trading name from PricewaterhouseCoopers to PwC. It was designed by Wolff Olins.