New World (supermarket)
New World is a New Zealand full-service supermarket chain. Each store is independently owned and operated, and is part of one of two Foodstuffs' co-operatives. Other independently owned and operated members of the Foodstuffs co-operatives include Pak'nSave and Four Square stores.
History
Founded in 1963, New World was the first American-style full-service supermarket brand of Foodstuffs, and the second in New Zealand. As of December 2021, there are more than 140 New World supermarkets across the North and South Islands. New World has been a member of the Fly Buys programme since it started in September 1996.In early 2003 New World helped introduce Superbank, a completely electronic banking network aimed at saving customers money. While New World Supermarkets had much advertising for the service in their stores, Superbank had no physical services inside the store. In August 2006 it was announced that after heavy losses Superbank would be shut down and have its portfolio sold to GE Capital.
Historically, New World used a coupon saver system. This was replaced in 2014 in South Island stores by the Clubcard system; this was phased into North Island stores in 2016.
In mid June 2025, New World's Victoria Park supermarket in Auckland suffered extensive damage during a major fire. In response, New World announced that it would fast-track the opening of a new supermarket in Point Chevalier in mid August 2025. Due to fire damage, the Victoria Park site will be closed for two years. In early July 2025, New World's parent company Foodstuffs North Island and the Workers First Union confirmed that 180 Victoria Park staff would be laid off. Foodstuffs also said
it was working with the owner-operator of its Victoria Park branch to help these employees find new jobs at its other stores and facilities in Auckland.