Kanthi mala
A kanthi mala, or simply kanthi, is a necklace made of beads from the tulasi plant, threaded on a string worn, and worn by some adherents of Hinduism.
Vaishnavism
Followers of Gaudiya Vaishnavism wear kanthi malas made of Ocimum tenuiflorum. Most Vaishnavas of this sect are given their kanthi by their guru at the time of diksha, or spiritual initiation.It is said Krishna – who is revered as Svayam Bhagavan, or the "Self-Existent Lord," in Gaudiya Vaishnavism – was very fond of tulasi, and as such the plant is worshipped as "Tulasi devi" by followers of Krishna. Tulasi devi is considered to be "one of Krishna's most intimate servants" and provide protection to his devotees, and as such, Gaudiya Vaishnavas try to avoid removing their tulasi kanthis under any circumstances.