Açai bowl
An açai bowl is a sweet Brazilian snack food from Pará and Amazonas. It is a dish made with the frozen and mashed fruit of the açaí palm, described as having an "earthy" or creamy taste. Its texture is granular before blending and it has a tartness from its acidity, creating a favorable taste. It is served as a smoothie in a bowl, sometimes mixed with guaraná syrup or other sweeteners, and is commonly topped with granola and banana.
Original regions and preparation
Although açaí na tigela is commonly consumed in Brazil, it has become more regionalized mainly in Pará, Rio de Janeiro, Florianópolis, São Paulo, Goiás, and along the northeastern coast, where it is sold in kiosks lining the beach promenade and in juice bars in many cities.International marketing
After a surge of scientific interest in the 1990s around the supposed health effects of açaí berries, starting around 2000, companies including Sambazon began importing açaí pulp to the United States and other countries. Initially consumed in Hawaii and Southern California, açaí bowls are available in many countries. Other variations, including açaí soft serve and similar desserts, have been developed.By 2023, açaí exports from Brazil had risen over 16,000% over the prior decade, largely driven by aggressive marketing and increased consumption of açaí bowls. Açai and derivative exports from Brazil grew from 60kg in 1999 to over 15,000 tonnes by 2021.
While marketing for açaí bowls purports health benefits, there is little clinical research to justify any health claims from consuming açaí bowls. While the berries are relatively low in sugar compared to other fruits, commercially available açaí bowls are often high in calories and added sugars, with sweeteners added to mask the natural bitter flavour of the berries.